Are you going to write an e-commerce business plan? here is an example eCommerce SWOT Analysis to help you develop a competitive strategy.
Economic analysis of the e-commerce business plan
Before jumping into the e-commerce industry, entrepreneurs need to be sure that this is exactly what they want to do, and then conduct extensive research on the industry. If you access shopping sites, you can use the Amazon business model, which works like the online version of a retail operation, or eBay and Alibaba, whose business models are based on the online marketplace. current.
This means the latest partners, instead of competing with a wide range of sellers, wholesalers and manufacturers. The demand for e-commerce is inextricably linked with technology.
The more devices that are built, the more people can use the Internet, search sites, chat on social media, or shop online. However, people will only buy in this industry if the economy is healthy. Any entrepreneur working in this field will need to keep operating costs low, as startups’ revenues are not immediate.
Sample SWOT Analysis of an Ecommerce Business Plan
Launching an online store comes with some challenges, especially when it comes to running a payment portal, delivering products to different locations, and making sure the products sell for less than regular stores. .
Shannon Shavonne Inc.’s online store is starting an international e-commerce business, so we decided to model the successful brands. In doing so, we decided to conduct an in-depth SWOT analysis and develop an e-commerce marketing plan.
We were able to use the services of Dr Pablo Carson, a human resources expert and business analyst with bias in the e-commerce industry (online retail store), to help us conduct an in-depth SWOT analysis and help us to create a business model that will help us achieve our goals and objectives This is a summary of the SWOT analysis performed for Shannon Shavonne Inc .;
Without a doubt, the fact that we have strong relationships with a wide range of manufacturers of various products will certainly be a strong point for us. We have a well-coordinated delivery system and our customer can be sure that their goods will be delivered to them in record time. Another area of strength; Secure payment platforms, a wide range of products and an excellent customer service culture.
The main downside that we can take into account is the fact that we are a new online retail store and do not have the financial capacity to compete with multi-billion dollar online stores such as; Amazon and Alibaba.com. It is about broader coverage and selling products at bargain prices.
The possibilities available for online stores are endless; Indeed, customers can shop all over the world, we will set up our warehouses in target countries to allow us to reduce shipping costs and make the most of our opportunities.
As with any business, one of the biggest threats we are likely to face in an online store is the economic downturn. It is a fact that an economic recession affects purchasing power. Unfavorable government policies are another threat we may face.