Do you want to start an ostrich farm? here is a complete guide to starting an ostrich breeding business with no money or experience .
Okay, so we’ve provided you with a detailed example of an ostrich farming business plan. model. We also took it one step further by analyzing and writing a sample ostrich farm marketing plan backed by actionable guerrilla marketing ideas for ostrich farms. In this article, we’ll go over all the requirements for starting an ostrich farm. So put on your entrepreneur hat and let’s move on.
Why start an ostrich breeding business?
If you have always dreamed of owning a farm and raising cattle on that farm for business purposes, then maybe you should do something adventurous rather than raising regular cattle and considering starting a farm. ostriches.
Raising ostriches is an activity that has many advantages because, compared to livestock, ostriches produce more meat for consumption while consuming less resources than beef cattle. Plus, ostrich meat is lower in fat, cholesterol, and calories than chicken, beef, lamb, pork, and turkey, making it a win-win option for any farmer running the business. ‘business.
Ostriches were absorbed by humans as early as the third century and this allows farmers to generate a faster and higher return on investment, which has forced a large number of farmers to switch to ostrich farming.
Before you start raising ostriches, you will need to make a decision on what land you are going to use and how you will use the land. This is because the land should be large enough for all of the individual activities that will be involved in your ostrich breeding business. This includes activities such as breeding, raising chickens, raising chickens, raising birds to slaughter age and incubation facilities.
In addition, you will need to provide a room for the construction of premises that will house an office, a farm, a store, as well as a recreation area for the workers. It is important that you purchase land that allows your nesting birds to have a total of 1,500 square feet. meters. The climate should be taken into account when operating an ostrich farm so as not to let the birds die from heat or cold.
In the United States of America, you must complete an ostrich breeding course and obtain certain permits and permits (bird possession, transporting birds, ability to bury birds, and biosecurity measures) before you start this business. If you’re wondering what you would do with all of this, this article promises to point you in the right direction.
First steps with an ostrich farm. The Complete Guide
- Industry overview
Globally, the ostrich industry remains volatile in some geographic regions. This is because those who start a business tend to incur high prices for their birds, which however subsequently fail when the true value of the slaughter bird is realized. However, although feed costs represent at least 70 percent of the total costs borne by ostrich farmers, the business is not unprofitable.
The ostrich industry in America, as well as in Europe, is still in the breeding stage as there is little commercial transformation. In 2092, more than 150,000 ostriches were killed around the world, 95% of which were processed in South Africa. However, the current analysis gives no indication as to whether the ostrich population will meet today’s much smaller needs in the future.
Although agriculture declined in the United States of America in early 2030, it gradually regained its popularity in the 2090s, especially in the eastern part of the country. However, as more people enter the industry, prices fall as breeding stocks have become abundant.
Although commercial ostrich farming began in South Africa more than 15 decades ago, other countries like the United States of America and Israel have also joined commercial agriculture. There are currently around 60,000 ostriches in the United States of America. In order to work economically, 250,000 breeding pairs should be able to meet the needs, analysts said.
According to the 2007 agricultural census, 714 farmers raised 11,188 ostriches, but brought about 5,697 birds to the market. This was a marked decline from 2002, when more than 1,600 farmers raised more than 20,000 ostriches. The top three ostrich producing states in the United States of America are Texas, California, and Kansas.
Ostrich meat is touted as low cholesterol red meat due to its red color, low fat content, and beef-like texture. The average percentage of mascara dressing is 57%. The feathers are usually cut once a year and sold to several companies in the United States of America.
In recent years, there has been spectacular progress in ostrich breeding as the ostrich farm has achieved stability all over the world. However, many farms still do not properly care for young chicks, as scientists pay less attention to birds, although they have a lot of potential.
Beginning of agricultural market studies and feasibility studies
- Demography and psychography
Demographic and psychographic compositions of those who demand ostrich products from those who intend to consume them as meat for those who intend to use other parts of the ostrich for other non-consumable products . Therefore, this means that those in need of ostrich products cover a variety of demographics, restaurants, households, research institutes, furniture makers and car makers.
And, therefore, it can be seen that the demographics include everything that includes those who consume ostrich meat for health purposes, those who use it for financial and other purposes.
List of niche farming business ideas you can specialize in
While ostrich farming offers many benefits of meat to feathers, if you are just starting out there are areas you can focus on, especially if you don’t have the financial means to manage all the niches at once.
If you start with multiple niches, that doesn’t mean that you can’t grow your business later by offering other niches. once you have the necessary human and financial resources. Therefore, some of the main business niches that you might decide to get into ostrich farming are:
- Complete cycle (including breeding, laying, incubation, incubation and then raising chickens for slaughter)
- Incubation farm
- Growing farm
The level of competition in the ostrich farming industry
In the United States of America, the ostrich farming activity may be unusual, but it is gradually becoming very popular as more and more people start their own businesses, resulting in increased competition in industry.
Due to the health benefits of ostriches, more and more people are beginning to realize the importance of consuming this meat, and yet the supply always exceeds the demand, which has led to increased competition among ostrich breeders as action is taken. some farms to ensure the creation of a website that will make them more visible to others across the country.
In addition, already established ostrich farms have an advantage over new ostrich farms, and this because large companies already have a network of contacts and large economies of scale. On the other hand, small ostrich farms can compete by offering specialized services and better customer service than large ostrich farms, and so small farms can generate income for themselves.
List of famous brands in the ostrich breeding industry
There are brands in all industries that are well known for being around for a long time or for standing out from others offering the same services. Besides, other factors that make brands popular are those who treat their customers very well, have well thought out advertising strategies and many other similar factors.
So while ostrich farming is rare in the United States, some brands stand out and make a name for themselves, and they are;
- Ostrichland United States
- Arizona Ostrich Farm
- RM ostrich farm
- American ostrich farms
- Rooster Cogburn Ostrich Ranch
In the United States of America, those who intend to open an ostrich farm and run it like a business must not only have the financial capacity to do so, but they are also allowed to select eggs. and raising ostriches from reliable and trusted breeders, while stocking the appropriate food needed. for the survival of ostriches.
The ostrich farming sector, although unusual, is mainly growing and although there are differences between farmers, as in terms of farming habits and methods, all farmers need help. ‘at least healthy eggs or a healthy pair of ostriches to start with.
Acc Commissioned by North Carolina State University, ostriches are expensive and breeding a high-quality pair can cost $ 6,000. Even though the purchase of a breeding pair can be considered expensive, immediate production of the ostrich is always guaranteed.
This does not mean, however, that farmers have to start on a good note; they can choose less expensive options such as buying eggs and hatching chicks, but with this option, farmers will have to wait at least 2 years for their ostrich to start production. Another option is to buy juveniles, which will reduce the production time to one year.
Ostrich keepers should ensure the availability of appropriate feed such as pellets, game and greens, and fresh water. However, as the birds start to age, natural food is also provided along with commercial food. In addition, each pair is allocated 1 acre, with a space surrounded by a 6 foot fence and shelter, as ostriches should not get wet.
The ostrich produces up to 40 eggs per year, which usually hit the market. size for 14 months and produces meat weighing up to 1800 kg. Other foods that can be obtained by a mature ostrich include 50 square meters of leather as well as 36 kilograms of feathers per year. An unmarried female ostrich properly reared during its economic life can produce up to 72,000 kilograms of meat, 2,000 kg of feathers and 2,000 square meters of skin.
Start an ostrich farm from scratch or buy a franchise
The ostrich farming industry is not franchised, and the only options available are to start from scratch or buy an existing business and launch it under its own brand.
Possible threats and challenges you will face when starting an ostrich farm
Every business is faced with threats and challenges when starting up or operating; and since this is a breeding and breeding business, one of the main challenges you will face is an outbreak of disease that can destroy your birds through breeding errors or your fault.
Another threat that you are likely to face is the arrival of a competitor in your area of operation, as well as offering the same services that you do. In addition, you will probably have a hard time drawing customers’ attention to consuming ostrich meat instead of other readily available meats. Plus, strict government regulations can pose a threat to your business. However, you need to develop plans that will allow you to overcome these challenges and make your business grow and prosper.
Start a legal case in the field of ostrich farming
- Best Legal Entity To Use For An Ostrich Farm
When starting a business, it is important that the legal structure is chosen. However, the choice of which legal structure to use can largely depend on the type of business you intend to do. It should also be noted that the type of entity you choose for your business will go a long way in determining how your business is likely to live in the future.
Traditionally, most farms that have gone commercial have always remained with individual businesses, with a large number of cooperatives opting for the value-added businesses they offer. For example, cooperatives are mainly used by farmers who come together to start a business. The advantage of a cooperative legal entity for farmers for over 15 decades is that they have helped with decision making, education and distribution of profits.
Recently, more and more farmers adapt to changing environmental trends has taken a new form of organization, called the new generation cooperative. New Generation Cooperative (NGC) is a type of cooperative that is mainly used by farmers who process agricultural products. Although most co-ops have been incorporated and are called corporate co-ops, some states have laws that allow co-ops with similar characteristics to become a limited liability company.
There are other forms of legal entity that are available to farmers, such as C Corporation and S. With C Corporation, the business owner has limited liability; However, strict paperwork can make it very difficult to stop money. Company S, on the other hand, has a more flexible structure than Company C, as profit advances are generally allowed.
One of the most popular legal entities for a farming business is the Family Limited Partnership (FLP). this allows assets to be transferred from one generation to the next. Other forms of legal entities are Limited Liability Companies (LLP) and Limited Liability Companies (LLC), and they all have their own advantages and disadvantages.
This is why it is advisable for an entrepreneur to consult a lawyer who is familiar with the business in which he or she intends to enter in order to obtain the best advice as to which entity is best suited to the business. particular farm business he intends to run. If modernization is possible on legal entities, it is usually better to start with the better side.
Catchy Trade Name Ideas Suitable For Ostrich Farm
If you choose a name that doesn’t match the type of your business, be sure to tie in your business in some way so that your target market has an idea. If you are planning to start your own ostrich breeding business, here are some attractive names that you can use to build your brand:
- Boorish Ostrich Farms
- Danish Ostriches and more Inc
- Ostrich farms with meat and eggs
- Only ostrich farms
- Big Joe Ostrich Farms
- Ostriches Mamagee Inc
Having insurance in the United States of America for an individual is very important and doubly important for a business organization, as the law governing business operations requires the business to carry certain basic insurance policies.
If you are unsure of the accuracy of insurance policies for your business, you should contact an insurance agent or broker to help you choose the policies that are best for you. This will allow you to create a budget knowing the insurance coverage you are going to purchase for your business.
Some of the main insurance policies you should consider when starting your own ostrich farm in the United States of America are:
- General insurance
- Liability insurance
- Health insurance
- Workers compensation
- Equipment insurance
- Car insurance
- Home Insurance
- Disability insurance in the form of overheads
Protection of intellectual property / registered trademark
An ostrich breeding business does not need intellectual property protection because it is a business that requires the breeding and slaughter of ostrich meat and the list of other ostrich products. relevant to sell. And so it’s not like a tech company where new things are made that need some protection.
However, some ostrich breeders have gone so far as to protect their logos as intellectual property. While this isn’t a bad idea, you shouldn’t worry about it. However, if you intend to protect your logo or company name intellectually, you will need to file a request with the United States Property Protection Organization (USPTO) to have the process continue while you are in business.
Do i need professional certification to run an ostrich farm?
In addition to having the financial resources to run an ostrich farm, U.S. government agencies generally require that anyone intending to practice ostrich farming complete an ostrich breeding course.
This is because the government is strict with those who work in the ostrich farming business, as it shows that they will not only be committed to the cause, but that they will ensure that they apply best practices during the starting and running a business. There aren’t many certifications you need to run an ostrich farm, but here’s what you might need:
- Ostrich breeding course
- Other relevant certifications
It is not a business that relies entirely on certification, but rather on experience and ensuring that industry standards and best practices are strictly adhered to as it is the best way to achieve the right ones. clients. …
List of legal documents required to manage an ostrich farm
In places like the United States of America, it is important that certain documents are available. so that the business can legally start. In fact, no country in the world tolerates a company that does not have the proper legal documents, because the penalty is always very severe. Therefore, it goes without saying that this is an aspect that should never be overlooked.
Here are some basic legal documents you need before starting and operating your own business in the United States of America;
- Registration certificate
- Business plan
- Business license and permit
- Insurance policy
- Employment contract
- Contract document
- Operating contract
- Employee Identification Number (EIN)
Financing your ostrich farm
Funding is very important It can be part of any business because someone can have a business concept that looks good, without funding, for the business concept to become a reality, it will only be left a business idea. Deciding how much you need to start and run your business successfully is very important and that is why it is usually necessary to put in place a comprehensive business plan that will help you convince any outside investor or financial institution if you don’t. do not have the necessary funds. to start a business and you should consider getting a loan.
Some of the options that you should explore when looking for a source of start-up capital for your ostrich farm are:
- Capital raising through personal savings and the sale of stocks or property
- Find loans on favorable terms from friends and family
- Bank loan request
- Federal or state farm subsidy application
- Fundraising from venture capitalists
- Applying for funds from the US Small Business Administration (SBA)
Choosing the right place for your ostrich farm
Choosing the right location for your ostrich farm is very important as you cannot locate your business in the suburbs or the capital and therefore you have to find your farm outside of city, country or rural limits. You just need to make sure that you are visible and easily accessible to your customers.
The area that you should choose for your ostrich breeding business should be large enough to accommodate the birds as well as for you. and your workers. This makes it very easy to start this business, as buying land outside of town or in the countryside is very cheap and will also allow you to find cheap labor.
Another point to consider When determining your activity, the number of birds you plan to keep is taken into account, as birds need more space when they grow up, as a pair of ostriches will have need an acre as they are very large birds; and this space should be surrounded by a 6 foot fence, and also have a shelter so as not to get wet. Therefore, when hiring a real estate agent it would be necessary to make sure that the real estate agent understands the type of business you are in and therefore will give you something very suitable.
So if you are looking for where to start and manage your ostrich farm, make sure it is outside of town so you don’t get carried away by city laws or buy land from the city. campaign and start your farm. The good thing about this business is that you don’t need everyone who loves ostrich meat because you are only going to be dealing with big customers.
Getting into the field of technical personnel for ostrich farming
There are a number of ways that farmers can run their ostrich farms, such as raising live birds, which involves selling eggs, ranchers or chickens. This is one of the processes associated with the ostrich trade that requires technical details, especially when raising chickens, as several parts are needed to ensure that many chicks do not die.
Setting up a slaughterhouse can take effect when you are going to kill birds and sell produce yourself, you may need to know where the slaughterhouses are if it is too expensive to set up a slaughterhouse yourself.
Selling ostrich skins will require knowledge of how to properly shape them and store them so that they have a marketable product. You may need a device that stores skins between 4 and 10 degrees Celsius, but that cannot be frozen.
In terms of the number of employees you will need for your business to be efficient, to have as little hassle as possible, that would be the CEO, administrator and HR manager, COO, manager from marketing, customer service manager / front desk clerk, accountant, cleaner and driver.
To be able to run both a standard and successful ostrich farming business, you need at least 8 people.
Service delivery process involved in an ostrich farm
Starting with the breed, everyone starts with 1 male and 2-4 females. Then, female ostriches lay up to 40 eggs per year and stop laying, except when they need to hatch eggs. To ensure year-round production, the eggs, when produced, are quickly transferred to a machine incubator to ensure good survival of the ostrich chicks. Some eggs are usually sterile, some die during incubation, and others simply do not hatch.
Because of the way they grow – around 9 feet – and how fast they run – 70 miles per hour; ostriches generally require a lot of space. They grow well in a variety of climates, from deserts, woodlands, pastures to swamps. However, the dry climate and semi-arid regions are the most favorable for the production of ostriches. A family of 4 birds typically needs half an acre of space for best results.
Ostriches survive on a variety of foods, from insects, rodents to grass. However, it is important that they are properly fed, especially if they are raised in stores. A good feed for any commercial ostrich farm should consist of alfalfa, corn, refined soybeans, essential and minor minerals, vitamins, amino acids, and yeast. Thanks to this food, the ostrich produces good meat weighing more than 35 kg.
Starting an ostrich farming business marketing plan
- Marketing ideas and strategies
While starting an ostrich farm might seem like a very simple business, turning it into something that will generate income and profit for your business is another source of fish. To make sure that you are able to meet your income goals and objectives, you will need to develop a plan for how you will sell your products and services.
What you might need at this point in your business is to make sure you keep in touch or visit other ostrich farms in your area or far away to get information on how they generate income. necessary for their business.
Because of the seriousness of marketing, you need to do market research to help you determine how well you know your target market and what strategies will be most effective for them. Market research will also make it easy for you to know who your target market is, what they expect from you as a business and how likely you are to enter the market and gain huge market share for your business. .
You may need to meet some clients in person to officially sell your business to them in order to secure a long-term contract from them. Ultimately, you need to make sure you complete a thorough mission so that they can see the reasons why you are better than your competition.
Some of the platforms you can use to market and grow your ostrich breeding business;
- Make sure that your ostrich breeding business is formally represented by several major hotels and restaurants, grocery stores and butchers, other ostrich breeders, and any other interested party in the industry.
- Make sure you advertise in newspapers, agriculture, food, and lifestyle magazines, as well as radio and TV stations.
- Make sure your ostrich farm is listed in the farmer’s guide, yellow pages, and online catalogs.
- Attend breeding seminars and conventions to stay on top of industry trends. also take the chance to sell your business.
- Work with other farmers to create a cooperative so that you can sell your produce in larger markets.
- Also create cooking instructions. as recipes for your ostrich meat and presentations for customers.
Strategies to increase ostrich farm brand awareness and corporate identity
Raising your brand awareness is imperative if you intend to increase awareness of your business and increase profits for your business. Every entrepreneur who runs a business does so with the goal of ensuring that the business has the desired consciousness that will sustain and sustain it in the long run. Every business promotes its brand, whether new or existing, large or small.
Advertising comes in many ways, and almost any method can be used, conventional or non-traditional. Any entrepreneurial entrepreneur who intends to leave his business for a long time should invest in promotions and advertising to strengthen the company’s brand.
While it can be a bit difficult to design strategies that effectively promote and stimulate your brand, especially if you intend to focus on your farming business, you may need to hire the services of a consultant. promoting and advertising your area who has knowledge of the business you are doing that understands the local environment as well as the national environment and its target market so that he or she can help you develop the right promotions and advertising strategies for your business.
There are several strategies that you can use and best of all you know which strategies will be the most effective so that you can budget for it rather than trying and making mistakes. Below are the platforms that you can use to promote your brand when promoting and advertising your business;
- Make sure to use your website as well as social media platforms like Facebook, Twitter, Linkedin and Instagram to actively raise awareness and promote your business.
- Advertise in local and national newspapers, food and farm magazines, and radio and television stations.
- Distribute leaflets and insert leaflets at specific strategic locations in the city
- Place and place notice boards at strategic locations in the area where your ostrich farm will be located
- Write guest posts on popular food and agriculture related blogs and websites that will educate and inform your audience and use them to build awareness for your brand.
- Make sure to encourage your repeat customers to help market your business