How to Sell Your Ideas to Businesses and Investors Without Stress

Are you creative? Do you have a million dollar idea? Do you own an invention, patent or intellectual property worth millions of dollars, but you don’t know how to sell it? So read on as I’ll teach you how to sell your ideas to businesses and investors.

The world is full of brilliant million dollar ideas, but unfortunately the world is short of experienced entrepreneurs. Every once in a while, I hear announcements from budding entrepreneurs about great business ideas they’ve come up with in their closet. No matter how exciting their ideas seem; I try to show them that starting a business takes more than just ideas.

In this article, I’ll walk you through a step-by-step strategy for selling your ideas to businesses and investors. But before you begin to explain the process of selling your ideas to investors, you might want to know why it is desirable to sell your idea; and not build a business around it?

Why you should sell your business ideas to companies or investors

1. Starting a business based on your ideas is quite a complicated process; taking into account the associated risk. You can sell your ideas to investors to avoid the risk of starting a business. For example, Bill Gates didn’t develop MsDos, he just bought it directly from a group of programmers, and Microsoft was trained.

2. Developing and marketing your idea requires capital. You can sell your ideas to businesses to avoid the problems of raising capital.

3. You can sell your ideas to businesses and investors if you don’t have the entrepreneurial skills and the skills to start a business.

4. You can sell your ideas to investors if your goal is immediate satisfaction.

5. You even build your business by generating business ideas. All you have to do is set up a research firm; Stay connected with trends and customers, and develop your eyes to identify business opportunities Once these three keys are in place; You can build a successful business by selling business ideas to companies and investors.

After you’ve highlighted five reasons why you should consider selling your ideas to businesses and investors, here are the exact steps for selling your business ideas to businesses and investors.

How to Sell Your Ideas to Businesses and Investors Without Stress

1. Find a lawyer

The first step in selling your idea to businesses and investors is to find a lawyer who specializes in contract law and intellectual property. This is very important if you want to go through the process of selling your ideas without burning your fingers. Your lawyer is helpful when you are negotiating a deal; and will also help you review the list of terms and conditions and the agreement to make sure you are safe.

2. Protect your idea

The next step to take before you even pitch your ideas to your close friends and family is to defend your idea by making sure that the law recognizes you as the originator of the idea. Legal vehicles you can use to protect your intellectual property include patents, trademarks, trade names, and copyrights. Protecting your ideas is very important because it protects against intellectual theft.

3. Evaluate and Appreciate Your Idea

How much is your idea worth? How willing are you to sell your idea? What is the market value of your idea ? All of these numbers need to be sorted out before you bring your idea to market. Now how do you rate your idea? How do you determine its monetary value ? Well, you can hire a business consultant and appraiser to assess your idea, or you can determine the value of your idea based on the market potential it has.

4. Set a minimum selling price

Before you start negotiating the sale of your business idea; You need to know the value of your idea and set the minimum amount you are willing to accept. This will make the negotiations easier because you know what you want. For example, I can say that the minimum amount I want to sell is a million dollars. If I sell above that mark, that’s okay, but I won’t go below that mark.

5. Select a put option

The choice of put option simply determines how you want to be paid. Before you start negotiating to sell your idea, you need to know how much you want for your idea and how you want to get paid. Are you going to sell for cash or take a stock option? Are you selling for instant pay or a royalty? It’s up to you and your interested buyers to hear from you.

6. Know your goals

The sixth step in selling your idea to businesses and investors is knowing your goals. You can negotiate with the sugar-coated language officials and get carried away by their promises. Before entering into negotiations; know your goals, know what you want and stick to it.

7. Identify potential companies and investors

The seventh step in selling your ideas is to identify companies and potential investors who can buy your idea; and write them down on the list.

8. Write a business proposal to potential investors

After identifying potential buyers; send them a business proposal that describes the basics and benefits of your idea. You can request a live demonstration or a trial run of your idea for interested buyers. An important point when writing a business proposal is to make sure that you are selling the benefits of your idea in your proposal. Remember that your main goal when writing a business proposal is to engage potential buyers.

9. Meet interested buyers

If your idea has potential, interested buyers will contact you. Meet with these buyers and discuss business relationships with them, but be sure to do so under the supervision of your lawyer. I also recommend that your potential buyers sign a compliance form before accepting them for a live demonstration or testing of your business idea.

Remember your goals; and be aware of your goal. Engage your potential buyers in tactical negotiations; do not rush to sell or show any signs of excitement. Make sure you are seated at the negotiating table with your lawyer and if you think you are not competent enough to negotiate; take a friend or partner with you and allow them to talk.

10. Sell your idea or move on to the next buyer

If steps one through nine go well; then you can sell your idea. But if not, move on to the next interested buyer. Remember you have a list of potential buyers; if the conditions cannot be met between you and the buyer, don’t waste your precious time. Proceed with the sale of your offer to the next potential buyer.

After going through the process of selling your idea, use this article as a guide; I bet you will not only be smiling, but you will also be more experienced in dealing with companies and investors.

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